Thursday, July 1, 2010

Our Big News: A La Folie is Spreading its Wings!

We know you've been holding your breath since we told you about the exciting things to come at A La Folie... well, the wait is over!

As with all things in the forest, A La Folie is changing once again!

Our plumage is beautifully hued, we're fully grown and it has become time for our A La Folie hatchling to fly to its final home, a beautiful bigger nest. But no need to worry, chers amis, as it is only a branch away! That's right: A La Folie is moving only down the lane to 1844 4th Street, where our lovely nest will once again brim with beautiful lingerie, wonderful parties and good friends.


We are also excited to welcome a new member to the A La Folie flock, Shelley Grubb, a dear friend, lingerie addict and Nafissa's new business partner. Shelley brings years of business experience to our establishment, and we are very happy to have her as part of our petite famille! Shelley is one of our behind-the-scenes mavens, but that doesn't mean you won't see her helping with fittings or working the register. Be sure to say hello!

Rest assured, regardless of these big changes, A La Folie is still the lovely lingerie boutique you know and love. A new nest and a new member of the flock will only enrich your experience at our store. For now we are arranging the last twigs on our lovely nest. We look forward to chirping and twittering with you once again in our new home on July 16th, after we've taken a few days to close our doors and transition. We may reopen earlier, so keep your eyes peeled for a celebratory email, and of course you're free to call us to check in too! 510.845.1616

A bientot!

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