What's New?

There's nothing like catching up with old friends, and mes belles, we have so much to fill you in on! At A La Folie, there's something new in store for you, no matter what your style and size! The arrival of spring brings us lots of blue and lots of beauty. Here are a few of our favorite pieces!

Lejaby La Garconne in Royal Blue

Lejaby La Garconne (Royal Blue) - The menswear-inspired holiday favorite has returned, but this time in a sumptuous deep blue. All the design elements remain the same: satin stripes and binding, with crystal bow details, in an all-new color for spring!

Lejaby Envie de Coton in Denim

Lejaby Envie de Coton (Denim) - A springtime treat! Envie de Coton mimics true battenburg lace perfectly. Add to that flourishes of ribbons and buttons, and you have one undeniably sweet countryside-inspired collection! In addition to the molded balconnet and soft demi cup bras, we received the bikini, tanga and string. Unlike many collections, Envie de Coton bottoms are each quite different in style from one another, so you're certain to find something to fit your unique sensibility! If you're looking for something with less color, be sure to check out Envie de Coton in white, expected in mid-April.

Prima Donna Babel Luxury Balconnet in Precious Black

Prima Donna Babel (Precious Black) - This collection truly speaks for itself. We're in love with it. Can't you tell? For girls with more up top, it's truly the sexiest, most glamorous bra you can find, and it's been selling out all around the world! (Really!)

PJ Harlow Jolie Satin Pant and Norah 3/4 Sleeve Tee in Champagne

PJ Harlow (Champagne) - PJ Harlow loungewear has become a standout customer favorite since we first started carrying it late last year. It's the ideal go-to when you're seeking pajamas that bridge comfort and class. Never again will you have to sacrifice sensuality for coziness! In addition to receiving the collection in Champagne, we've also had our stock in teal fully replenished.

fleur't Eloise Gown in Blue

fleur't Eloise (Blue) - The fleur't Eloise collection has been flying out of the store. There's something about the classic combination of black and champagne that has made many of our customers into loyal fleur't girls... and now Eloise is available in a springy sky blue with beige trim -- perfect for the warmer weather. We're also excited to offer the 3/4 sleeve Eloise gown -- it's warmer and offers more coverage without eliminating any of the fleur't sass we've come to adore!

Every one of these items is available in the store now, so swing by to try out your favorites, and keep your eyes peeled for even more new collections in the coming weeks!

The Good Thing About Rain...

...is the rainbow that follows!


Escape the wet winter chill and step into A La Folie! Now's the best time to check out our newest lovely offerings from fleur't. Our latest shipment included a lovely array of their much-coveted Top Drawer boy shorts in every color of the rainbow, including some oh-so-sweet prints! At just $35 a pop, they're the perfect pick-me-up for the rainy days ahead.

A Last-Minute Little Something

Just because there are only a few days left 'til Christmas, it doesn't mean your gift has to reach eager hands incomplete. No matter how big or extravagant your present, there's no denying that the best touches are the ones that come from the heart, often at the last minute!

If you're still befuddled about just what to throw in her Christmas stocking at the 11th hour, never fear! We've got a few tips and suggestions to help you out.


1. Forever New. Before you scoff at a gift of detergent, know this: nothing says you want her beautiful lacy things to last forever better than our favorite soap. Forever New is specially crafted for intimates and delicates, and is organic and biodegradable. A bottle of Forever New along with a gift of lingerie says you put in the extra effort to make sure you'll both enjoy her underthings for many years to come. At only $10, a 16 ounce bottle won't break the bank either.

2. Viv & Ingrid birthstone studs. These earrings are simple, uncomplicated, and undeniably lovely. No matter how specific her taste in jewelry, you can't go wrong with a pair of birthstone studs. Since we recieved them just over two weeks ago, they have been our hottest seller. At $15 a pair, they're going fast!

3. Zinke's Goodnight Lovely Eyemask. An elegant delight! Zinke's Goodnight Lovely eyemask is fashioned in a delicate silk satin with light padding within the eye pillow. It's a classic gift for just about anyone: friends, spouses, relatives. It screams luxury, so they'll never know it was only $30. Even better, it comes in a lovely little box, so all you need is a ribbon to seal the deal!

4. Panties! You don't have to buy a whole set to make an impact, especially when it comes to a stocking stuffer. We have an excellent range of styles, colors and prices to peruse. From cozy and colorful fleur't tangas at just $25, to cream-of-the-crop Millesia boyshorts at $170, we have something to suit every style and budget!

5. Cervin Hosiery. We've been singing the praises of Cervin ever since their dreamy hosiery arrived at our store, and now we have more styles than ever to choose from! From the oh-so-scandalous Pigalle and Lido styles, to utilitarian leggings and Micromodal tights, our shelves are overflowing. Our most recent shipment included fully-fashioned Couture Bicolore stockings with blue, red and gold backseams. Trust us, nothing rounds out a gift of lingerie better than a pair of seamed stockings! Cervin hosiery ranges in price from $22 to $48.

6. Viv & Ingrid Jeweled Bobby Pins. Viv & Ingrid's bobby pins are another home run. They're as lovely as any piece of jewelry and at just $35 a pair, they are a seamless melding of form and function. Jeweled bobby pins are the perfect gift because they're sure to go with any holiday outfit and their sparkle is oh-so-New-Years-Eve!

7. Garment Guardian. Our customers have been asking for lingerie bags for ages, and we finally can oblige... just in time for Christmas! The Garment Guardian is meant to assist in the careful care of your delicates when machine washing. Simple, yet indispensable, the Forever New Garment Guardian is only $8, the perfect price for that last minute gift!

If you're still scratching your head, stop by and say hi. We'd be happy to help you organize your special someone's perfect gift!

Scandalous fleur'tations...

When I arrived at A La Folie today, I noticed something a bit... enticing... about our mannequin...

There's something very special about our mannequin...

What could it be?

Her lovely shape? No. She does look beautiful in just about everything, but her shape wasn't it.

Her strategically placed necklace? No. Sure she's being sassy, but that wasn't quite it either.

Hmm... what could it be?

I shot a quizzical look at our beloved Mlle. Piplette, who had been diligently working upstairs... "Mlle. Piplette," I said, "That mannequin is fleur'ting with me!"

Indeed! That was it! That soft texture, that easy carelessness, that effortless structure! Our mannequin WAS fleur'ting with me! And why not? fleur't knows the way to a woman's heart. After all, what could be more enticing than a bouquet of panties, tangas and bralettes, fashioned in the softest rayon jersey, trimmed in feminine lace? And in bright colors too? Gorgeous! Plus fleur't's prices are to die for, with tangas at $25, boyshorts at $35 and bralettes at $36.

fleur't's boyshort in blue coral

Come down to A La Folie to check out our fleur'tatious mannequin. Who knows? You may just be inspired to fleur't back!